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AVAILABLE. CALL ME
📱312-7303638
📧javo@mac.com
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Allstate "Wall"
Memo Ochoa, the iconic mexican goalkeeper, literally turns into a wall to demonstrate what reliable protection is all about.
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Kellogg's Fiber Cycle
A cleverly crafted demo about how fiber can clean your body inside.
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Boost Mobile "Lookout Point"
See what would happen on a first date when dad gets 4 free phones to keep the family connected ALL the time.
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Jeep Instagram Spillover
Jeep drivers don't believe in boundaries. Not even the ones set by social platforms.
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Ben & Jerry's ImagiMagic TV
3 different types of ice cream , only one TV spot. Sometimes you have to think "inside" the box to make marketing magic.
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Nissan "Fun Chasers"
Some say that when you want to find the latinos, you just have to follow the music.
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Allstate "Mr. Bad Luck" campaign
How do you get people to love a brand by creating a character they love to hate? Click and find out.
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Firstbank P2P Transfers
Use Firstbank P2P Transfers to pay your debts, or else...
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Firstbank Recruiting Campaign
What does an elephant using not one, but three, hula hoops have to do with recruiting Spanish speaking employees for Firstbank branches?
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Disneyland's Tower of Terror Launch
There's nothing more fun than making an elevator full of people drop from a 13th floor. Drop in if you dare.
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Toyota "Magic Journey"
Remember that feeling of going back home during the holidays? It's like being a kid again.
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Toyota "Surprise."
I'm not going to ruin the surprise for you. See the spot and find out.
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Latino Film Festival "Red Carpet"
Red carpet. Two beautiful ladies. Same dress. You do the math.
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Jim Beam Chicago Cubs
Go Cubs. That's all I'm going to say about this one.
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Redd's Apple Ale "Together We Beer".
Apple + Beer + Spanish + English = A very unique TV spot.
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Redd's Wicked Relaunch.
A beaver and a rabbit jump into a cab. See how things get weird when you start your night with Redd's Wicked.
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Henry's Hard Soda in Spanish
Party Hard-ish in Spanish.
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Coca Cola "Starstruck" with Christina Aguilera.
Pop the top of a Coke and win a date with Christina Aguilera. Can you handle it?
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Gatorade "What Matters"
When we get inside a sports field, we are all equals.
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Toyota "Security Guard".
Being a security guard can be dangerous, or joyful.
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Allstate "Gloves"
Mexican goalkeeper Memo Ochoa lost his gloves right before the big game. See how the whole city work together to get them back.
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Firstbank Apple Pay "Wallet".
Who needs a wallet when you have Apple Pay?
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FirstBank Army of Features
No. This is not a commercial with Mel Gibson. But it's a radio spot with 10.000 Mel Gibson's look alike.
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Allstate "Mala Suerte" microsite.
Here's a website where you can test your bad luck if you don't have the right insurance coverages.
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Allstate "Protection is our game" website
An extremely immersive website that shows you how fútbol and insurance have a lot in common.
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"Welcome to Lápiz" Poster
A ver peculiar poster to greet american visitors when crossing the doors of a hispanic agency.
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Skinnygirl Cocktails "Being good" campaign.
See how you can be good while doing bad things.
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Tecate "Russian Roulette"
Are you man (or woman) enough to play Russian Roulette with beer?
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2Gingers "Surprisingly Friendly" Irish Whiskey
See how you can be tough in a friendly way.
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Allstate "KAPTURA" Mobile Game/ App
A mobile game where you become a goalkeeper trying to stop the most surreal penalty kicks.
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Nintendo Super Mario Galaxy "Planets".
We launch the new Super Mario Galaxy by "launching" a whole family into space.
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Kellogg's Special K.
Insightful copy, impeccable design and a little magic to make latinas fall in love with a cereal brand.
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JP Morgan Chase "Home Tour"
A woman is so proud of her new house that she invites everyone, and I mean EVERYONE, for a Home Tour.
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JP Morgan Chase "Date"
A homeowner's first date goes well until someone says "your place or mine?".
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Kick'em in the Ballots
A TV channel wanted to encourage Millennial and Gen Z adults to get out and vote in the middle of a pandemic.
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Student Work
Some of my student work at Miami Ad School during 1998-2000